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Meet the audience.

Reaching the influential 25–54 audience, iHeartCountry New Zealand is tuned into the rise of one of the fastest-growing music genres in the country.

Delivering modern country hits from global superstars and homegrown talent, it’s a sound that’s vibrant, authentic, and striking a chord with Kiwi listeners.

This audience includes Tradies, Families, and the emerging wave of ‘Country Curious’ – consumers embracing the genre, the lifestyle, and everything in between.

They’re upgrading vehicles, renovating homes, planning getaways, and engaging with brands that reflect their passions.

iHeartCountry NZ connects advertisers with a previously untapped, highly engaged audience – right as the movement gains momentum.

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Launching 9 May

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iHeartCountry NZ Brand Audience

Source: Triton NZ Metrics April 2026, ~Followers as of Apr 2026 (TikTok, Facebook, Instagram & YouTube) *GfK Commercial RAM S1 2026 Mon-Sun 12mn-12mn Cumulative Audience AP10+ (unless otherwise stated).