Multi Reveal.

The Multi Reveal is a scroll-to-reveal, full-screen canvas enhanced with a rich media panel to deliver interactive content. This innovative placement engages audiences as they read editorial content across The New Zealand Herald by splitting the screen to reveal bespoke creative. Supported features include video, carousels, 360 video, quizzes, gamification, and more.

Why use it?

The Multi Reveal offers over twice the depth of the Big Reveal, making it an ideal format for conveying multiple distinct selling points or product features instead of concentrating solely on one.

Multi Reveal

Devices

Mobile web

Phone

Websites

The New Zealand Herald

webpage

Targeting

Non-subscribers only
Audience targeting or exclusions available on request

Targeting

Buy type

Cost per thousand (CPM)
Available via direct and programmatic channels

Buy type

Functionalities and capabilities.


Can be built to include animation, video and/or interactive features.
Minimum $10k spend otherwise creative production costs may apply.
This placement is built exclusively by NZME and must be built by our in-house designers. A design brief will need to be suppled through your NZME Media Specialist.

Ad specifications.

Mobile

Dimensions 543 × 1136px
File formats JPG, PNG, GIF, MP4
File size All elements combined max 4MB
Text safe space 120px (top and bottom), 50px (sides)
Link to visual specs PSD File

PSD template

Link to file Mobile template

 

Additional information.

General guidelines and requirements
  1. Both foreground and background creative assets MUST be supplied.
  2. Layered PSD preferred to allow for parallax or animation effects.
Programmatic options
  • PG
  • PMP
  • PD
Browser compatibility
Internet Explorer and Microsoft Edge are not supported.
Prohibited
  1. Avoid using capital letters for emphasis, such as in "All make-up HALF-PRICE buy NOW," except when dealing with acronyms like "NZ."
  2. Avoid placing text on images, as it can reduce user engagement, clutter visuals, and obscure the core message.
  3. Creative may be rejected if it’s considered offensive, misleading, overwhelming, or distracting.
Tracking

Third Party impression and click tracking is supported.

Creative options
  • Medium rectangle (300x250) only​
  • Video &/or rich media allowed​
  • Additional fee applies for rich media or video executions