Billboard.

The Billboard appears at the top of the screen on desktop and is an excellent way to create strong visual impact with your messaging.

Why use it?

Ideal for brand awareness, the Billboard offers the largest canvas of all standard display formats.

Billboard

Devices

Desktop

Desktop

Websites

The New Zealand Herald

webpage

Targeting

Audience targeting or exclusions available on request
Served to subscribers & non-subscribers

Targeting

Buy type

Cost per thousand (CPM)
Available via direct and programmatic channels

Buy type

Ad specifications.

Desktop

Dimensions 970 × 250px
File formats JPG, GIF, PNG, HTML5
Max file size 500KB

 

Additional information.

Creative options

  • NZME uses Google Ad Manager as our primary ad server. Please ensure that all HTML5 Creative is built to the correct specifications.

    HTML5 Build Specifications

Tracking

  • NZME accepts most third-party tracking for impressions and clicks. Please reach out to your NZME Media Specialist if you're unsure if your tracking platform is accepted.

  • Currently accepted tracking: Google, Sizmek, MOAT, AdForm

Build time

  • 3 - 5 working days required for testing and loading.