Platforms: Desktop
Available on: NZME Radio websites (ZM, Newstalk ZB, Flava, Gold, Hokonui, The Hits, Coast, Gold, Hauraki)
Description: wallpaper ad
Formats: image, third-party tags (limited support)
Lead time: 5 working days
3rd Party Tracking Compatible: Limited
A takeover is comprised of a wallpaper (1905x1000), big banner(728x90), and an MREC(300x250)
Takeover Terms
- All creative is subject to brand content and design guidelines and may be modified by NZME if necessary. NZME will advise if changes are required and may make changes on the client’s behalf.
- For takeover images we strongly recommend your main message is visible within 125 pixels either side for the most common screen resolution of 1280x800.
- The NZME brand reserves the right to ask for modifications to images or colours if the NZME brand identity is obscured.
- Please see the banner specifications for big banner/rectangle creative included with the takeover.
Takeover example: note big banner at the very top of the page, and rectangle to the right, also note messaging only on each side of the content.
Wallpaper Asset
Wallpaper dimensions: approx 1905x1000 pixels
(max height of 1600px and max width of 2560px)
Wallpaper size: 200kb
Wallpaper format: .jpg
Site content width: 1024 px
Below is a guide to the visibility of side panels at varying resolutions. It is recommended the main messaging is within 125 pixels either side of the content to cater to low screen resolutions. There is a safe area of 174 pixels at the top where the Wallpaper sits behind the site header on page load.
Big Banner Asset
Big banner dimensions: 728x90 pixels
Big banner size: 100kb
Big banner format: .jpg,.png,.gif(static), html5, third-party tags
Rectangle Asset
Rectangle dimensions: 300x250 pixels
Rectangle size: 80kb
Rectangle format: .jpg,.png,.gif(static), html5, third-party tags
Please check notes and best practices
Please refer to the NZME advertising terms & conditions
Template for Music sites: ZM, The Hits, Hauraki, Gold, Hokonui, ACC, Coast and Flava
Safe area of 174 pixels is hidden as per this example:
Template for News sites eg NewstalkZB
