Native Video

  • Description: runs within articles, and auto-plays when at least 50% in view
  • Platforms: Desktop & Mobile Site

  • Available on: NZ Herald

  • Formats: mp4 video or 3rd party VAST tags

  • Dimensions (W x H): Minimum 620x350 pixels (16:9 aspect-ratio)

  • Max File Size: 500MB

  • Max Duration: 30" seconds

  • 3rd Party Tracking Compatible: Yes

  • Lead time: 5 working days


Title: maximum 60 characters (including spaces)
Copy: maximum 150 characters (including spaces)
Advertiser domain: advertiser domain provided must match the clickthrough landing page. E.g: = ‘’

Best Practice:
- No capitalising of words eg: "All make-up HALF-PRICE buy NOW" must be "All make-up half-price buy now" with the exception of acronyms (ie: NZ)


Please check notes and best practices

Please refer to the NZME advertising terms & conditions