NZME secures new media partnership with iconic World of WearableArt (WOW)
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New Zealand Media and Entertainment (NZME) has today announced a new media partnership with World of WearableArt (WOW), the iconic wearable art design competition and celebrated creative showcase, hosted annually in Wellington.
Vanya Pyne, General Manager of NZME Wellington says: "NZME is proud to partner with WOW - an internationally acclaimed event that is enjoyed by tens of thousands of people in the capital city every year.
“The partnership demonstrates NZME's growing influence in Wellington's cultural landscape and we are committed to continuing to invest in the local community and events that showcase the region's creativity attracting visitors from around the globe. Supporting iconic Wellington institutions like WOW aligns with >NZME’s vision to strengthen our presence in the capital while helping to promote the exceptional experiences >that make our region so vibrant and unique."
NZME will deliver a multi-faceted media partnership across audio, print and digital news, lifestyle and entertainment platforms, bringing the power of brands like ZM, VIVA and The New Zealand Herald to Aotearoa’s largest arena spectacle.
WOW Chief Executive Meg Williams says partnerships are key to helping events continue to innovate and expand.
“We’re delighted to have NZME’s multi-channel support to help us share WOW with Aotearoa New Zealand. As well as loyal fans, WOW is experiencing exceptional growth in new audience, which this partnership will help us continue to drive forward. The 2025 WOW Show: RISE promises to be an uplifting, unmissable spectacle.”
Emily Travers, NZME Head of Partnerships and Events says: "NZME is thrilled to work alongside WOW in the coming years, supporting one of New Zealand's very best world-class events. We are committed to supporting the events industry across the country, evidenced by NZME’s impressive portfolio of arts and >entertainment events including Visa Wellington on a Plate, Beervana, CubaDupa, The New Zealand Fringe Festival, Synthony Festival, NZSO, iD Dunedin Fashion Week, and Art Deco Festival.”
The 2025 WOW Show: RISE will run from 18 September to 5 October at TSB Arena. Discover more about WOW and book now at worldofwearableart.com.
ENDS