NZME Podcast Network maintains top position in 25th NZ Podcast Ranker
- February 2025 (3)
- January 2025 (2)
- December 2024 (2)
- November 2024 (7)
- October 2024 (3)
- September 2024 (7)
- August 2024 (6)
- July 2024 (7)
- June 2024 (7)
- May 2024 (8)
- April 2024 (8)
- March 2024 (7)
- February 2024 (5)
- December 2023 (6)
- November 2023 (8)
- October 2023 (3)
- September 2023 (13)
- August 2023 (7)
- July 2023 (4)
- June 2023 (11)
- May 2023 (7)
- April 2023 (4)
- March 2023 (9)
- February 2023 (3)
- January 2023 (2)
- December 2022 (5)
- November 2022 (8)
- October 2022 (4)
- September 2022 (7)
- August 2022 (9)
- July 2022 (2)
- June 2022 (11)
- May 2022 (5)
- April 2022 (4)
- March 2022 (10)
- February 2022 (8)
- January 2022 (1)
- December 2021 (9)
- November 2021 (7)
- October 2021 (1)
- September 2021 (9)
- August 2021 (5)
- July 2021 (6)
- June 2021 (9)
- May 2021 (8)
- April 2021 (2)
- March 2021 (4)
- February 2021 (1)
- January 2021 (2)
- December 2020 (6)
- November 2020 (4)
- October 2020 (3)
- September 2020 (3)
- August 2020 (4)
- June 2020 (2)
- May 2020 (7)
- April 2020 (2)
- March 2020 (4)
- February 2020 (4)
- December 2019 (5)
- November 2019 (4)
- October 2019 (5)
- September 2019 (13)
- August 2019 (5)
- July 2019 (3)
- June 2019 (5)
New Zealand Media and Entertainment (NZME) is celebrating 25 consecutive months as the number one podcast network in the country in the latest Triton Digital New Zealand Podcast Ranker.
With 99 percent growth in original content downloads since the start of the year and more than 7.4 million monthly podcast downloads, NZME’s Podcast Network also boasts monthly listenership of more than 1.1 million.
NZME's Head of Digital Audio, James Butcher says NZME is thrilled to have retained its top position consistently since the first Triton NZ Podcast Ranker 25 months ago.
“The ongoing success of our podcast network demonstrates NZME's commitment to delivering engaging, high-quality and innovative content that resonates with our diverse audiences. We’re reaching over 1 million kiwis a month regardless of what platform they are listening on which is great to see,” says Butcher.
NZME podcasts continue to secure Top 5 spots with Mike Hosking Breakfast leading the way, followed closely by ZM's Fletch, Vaughan and Hayley, and Heather du Plessis-Allan Drive.
Complementing NZME's podcasting success is its successful partnership with advertisers. Notable brands such as DB Export, Musashi, and Wild Secrets have achieved remarkable results by collaborating with NZME's audio brands.
The Alternative Commentary Collective (The ACC) and DB Export aimed to expand consideration amongst males aged 18–44, resulting in impressive returns on investment and growing success. While Wild Secrets, in partnership with ZM’s Sex.Life podcast delivered a 166 percent return on investment over 11 weeks.
"Our advertiser partnerships are built on trust and shared success. We take pride in helping brands achieve their objectives by leveraging the power of NZME’s podcast network and our various digital audio platforms. These case studies illustrate the exceptional opportunities that NZME offers to businesses seeking to maximise their advertising effectiveness in the digital audio space," says Butcher.
NZME has continued to diversify its offerings, recently introducing the new Playlists feature on iHeartRadio. Accessible through the iHeartRadio app and online, this new feature provides listeners with access to thousands of carefully curated music playlists, featuring popular artists and content from on-air hosts and radio stations.
"In the world of digital audio, we aim to provide convenience and diversity, fuelled by our commitment to coming up with new ideas. Playlists on iHeartRadio is another example of us continuing to innovate, ensuring our platform remains fresh and interesting for our audiences,” says Butcher.
ENDS
*Source: Triton NZ Podranker August 2021 – September 2023