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- Leaderboard
Leaderboard.
The Leaderboard serves at the top of the screen on desktop and is a great way to make an impact with your messaging.
Why use it?
A standard display banner that can be targeted to reach a particular audience.

Devices
Desktop
Websites
The New Zealand Herald
Targeting
Audience targeting or exclusions available on request
Served to subscribers & non-subscribers
Buy type
Cost per thousand (CPM)
Available via direct and programmatic channels
Ad specifications.
Desktop
| Dimensions | 728 × 90px |
| File formats | JPG, GIF, PNG, HTML5 |
| Max file size | 300KB |
Additional information.
Creative options
-
NZME uses Google Ad Manager as our primary ad server. Please ensure that all HTML5 Creative is built to the correct specifications.
HTML5 Build Specifications
Tracking
- NZME accepts most third-party tracking for impressions and clicks. Please reach out to your NZME Media Specialist if you're unsure if your tracking platform is accepted.
- Currently accepted tracking: Google, Sizmek, MOAT, AdForm.
Build time
-
3 - 5 working days required for testing and loading.
