This article provides instructions on how to generate podcast reports using Triton and Spreaker.
In Triton:
- Open 'Reports' in a new tab.
- Enter your Filters: Date range of campaign, or reporting period, Advertiser name and Campaign Name.
-
Metrics:
- Impressions – always needed
- OTI – if flights are currently live/running
- Unique (if they ask for it)
-
Dimensions – 6 MAX:
- Advertiser Name, Campaign Name, Flight Name, Flight Start Date, Flight End Date, Flight Goal
-
You can also break down additional dimensions such as (Just remove advertiser and campaign name dimensions as needed):
- Device
- Podcast (Station Display Name)
- Region & City
- Press Submit to see report.
- To save, click export (If report is too large it will be sent to your email).
- Change name of file to Campaign / Date Range / Report type before sending to REP.
In Spreaker:
Can't pull reports, can only send screenshot.
Click Campaign, send screenshot of line items.
OR log into QuickSight Campaigns Tab.
Amend Start and End Date to match your campaign dates.
Advertiser: Untick ALL and tick your advertiser.
The report will populate and includes:
- Daily Impressions Graph
- Total Imps
- Total Revenue
Scroll down to: Impressions and Revenue by Campaign summary.
Scroll down to: Impressions and Revenue by Podcast.
You can then click the Print/Export icon at the top right of the screen.
Paper Size: US letter
Paper Orientation: Landscape
Click Go to Preview.
Top Left Corner of Screen Click Print.
Destination: Change to Save as PDF.