- Platforms: Desktop
- Available on: All NZME Properties
- Description: Standard IAB sized banner
- Formats: image (gif, jpg, png), HTML5, third-party tags
- Max File Size: 80 KB
- Dimensions (W x H): 728x90 pixels
- 3rd Party Tracking Compatible: Yes
- Lead time: 3 working days
- Looping: ads can not continuously loop, max 30 seconds run time
**Google Ad Manager is our primary ad server, please ensure all HTML builds are built to their specifications**
Please supply HTML creative in a .zip file to our specifications
Accepted: Doubleclick*, Sizmek
Polite Load Max File Size: 80 KB Initial Load, 2 MB Max Polite Load
- Supported third party tags only
- Max length 30 seconds
- Desktop: Autoplay allowed
- Mobile: Click to play
- No auto sound
- No looping
- Ad must contain visible buttons: pause, play, replay, sound on/off
lease send creative files to firstname.lastname@example.org
Notes & Best Practices
• Creative may be rejected if it’s considered offensive, misleading, overwhelming, or distracting.
• Advertising content must have clearly defined borders and must not be easily confused for normal webpage content.
*Note on Doubleclick Creative:
Currently, our NZ Herald Android App has limited support for creatives trafficked via DCM.
For best results, we recommend supplying HTML5 creative for Android App instead of DCM.